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WP EngineHow WP Engine reduced Average Days Delinquent by 37%

WP Engine leveraged Tesorio's prioritization engine and automated follow-up workflows to cut delinquency from 18 to 13 days across their growing customer base.

37%

Delinquency Reduction

18→13

Avg Days Delinquent

5

Days Recovered

The Challenge

What they were facing

As WP Engine's customer base grew, their order-to-cash team faced rising delinquency rates that threatened cash flow predictability.

  • Rapidly expanding customer base increasing the volume of invoices and follow-ups required each month
  • Average Days Delinquent climbing to 18 days, signaling that manual processes were falling behind
  • Collections team lacked automated tools to prioritize which delinquent accounts to focus on first
  • Growing risk of revenue leakage as delinquent accounts were not addressed quickly enough

The Solution

How Tesorio helped

Tesorio equipped WP Engine's O2C team with intelligent prioritization and automated workflows to systematically reduce delinquency.

  • AI prioritization engine that ranks delinquent accounts by risk and recoverability, focusing the team's efforts where they matter most
  • Automated follow-up workflows that trigger personalized outreach sequences based on delinquency age and customer segment
  • Real-time delinquency tracking dashboards providing instant visibility into trends and team performance
  • Configurable escalation paths ensuring high-risk accounts receive appropriate attention at every stage

The Results

Measurable impact

WP Engine achieved a significant reduction in delinquency rates, directly improving cash flow and operational efficiency.

37%

Delinquency Reduction

Average Days Delinquent dropped from 18 to 13 days, a 37% improvement in payment timeliness.

5

Days Recovered

Five fewer days delinquent per account, compounding across thousands of customers into significant cash flow improvement.

Faster

Team Response Time

Automated prioritization eliminated guesswork, allowing the team to respond to at-risk accounts faster than ever.

We reduced Average Days Delinquent from 18 to 13 days, thanks in large part to Tesorio.

Tara Kelly

Tara Kelly

Order to Cash Operations Lead, WP Engine

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